HelpScout starts their funnel with traffic. They have their blog and resource page that helps keep you clicking around their website. They make it very easy to see and easy to interact with and keep going on your journey around the site. The next step is the homepage. Their homepage is straightforward to understand. The design is quite clean and buttons to keep you moving around the site are quite prominent. When it comes to the last step of pricing and purchase, they never show a price menu; they just take you directly to a signup page. If you love the product and you’ve come this far, that is an aggressive but effective pricing strategy.
I won’t get into too much detail here, because we do have an entire article on how to sell your course on live webinars (see link below). But the basic premise is to invite your email subscribers to a live webinar where you will share some of your best advice upfront before presenting your course. The great thing about hosting live webinars is they allow you to spend some time educating and interacting with your prospective students (which helps them get to know, like and trust you) before you invite them to sign up for your course.
Drupal is another alternative to WordPress which is more digital. Being preferred for digital solutions Drupal is not suitable for beginners to use. The various advantages of Drupal include creating blogs, personal websites, forums, and even social networking sites. It also has several modules and themes which have various features and help in enhancing the looks of the site. It can handle huge amounts of data and hence makes it useful for different corporate and enterprise websites. The varied kinds of modules make it user-friendly. The modules that are present in Drupal can instantly help you in handling the non-English sites by just activating them. With the perfect prototyping options, it can help you in creating complex sites in a very short span of time. Having the complexities of digitization, Drupal is ideal for being used for highly advanced websites. Learning it initially is a bit difficult but once you get the hang of it you can easily understand how extensible this is. You can use contributed modules and start a completely blank site and extend Drupal to see how your requirements fit in.
Shift your focus from content quantity to content quality. Previously, Google rewarded sites for their breadth of content. No more. Today, sites with well-researched, organized content, with an emphasis on multi-media, are in favor. Why? Because backlinks matter (as you can see in the Ahrefs chart above). And you only get backlinks from quality sites when you publish quality content.
Matt Ackerson founded AutoGrow (Petovera Inc.) in 2010 as a conversion-focused web design agency. The company has since worked one-on-one with over 500 customers and clients to create their sales funnels. Matt is a graduate of Cornell University. He and AutoGrow have been featured in Techcrunch, Forbes, Inc, Venture Beat, Mashable, and Popular Science among others. He and the team write in-depth articles on digital marketing, sales funnel design, and also offer an advanced funnel training course here on AutoGrow.co
Amongst most of the website builders, another name that comes to mind is Squarespace. The versatile builder for blogs, portfolio sites as well as online stores, has managed to rise in its popularity in the recent years. Despite the huge difference, this being a closed source software while WordPress is an open source; it certainly is a great alternative to WordPress Page builder. That’s right, for the casual users the overall functionality and the flexibility is the main aspect.
Before you start building your sales funnel, it is essential to have a clear business vision, develop an ecommerce marketing strategy and then define your target audience to work towards your business growth. If, for example, you are looking on how to create an online clothing store, you need to follow specific steps to develop your business and stay successful.
Wix is one of the most popular and widely used site builders that has already managed to make a name for itself. It was first released back in 2006 and has completed over a decade in the industry. Wix is probably one of the most user-friendly website builders out there thus competing with WordPress. It uses the What You See Is What You Get editors alongside the drag and drop builder which makes the whole process a lot easier. What’s great is that while on other site builders, you can only drag and drop the elements to the predetermined areas or blocks, Wix gives you the freedom to place it wherever you prefer.
5 open-source CMS alternatives to WordPress