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WordPress, one of the leading platforms for websites, blogs and online shops has been the choice of millions all over the world. And why not? It offers tons of amazing features at your disposal. It is powerful, flexible and enables the user to own a piece of the internet, that is your very own website. What’s more is that there are plenty of Themes and Plugins that makes it even easier for you!
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Thx for your article Colin 🙂 As u said Joomla is great for an intranet-like web site. I made a lot of knowledge bases and a bunch of intranets with Joomla and since 1.6 version, new ACL Management helped a lot i must say. I found out very lately about WP and i think it’s like going Mac after a long period of Windows struggling (kind of). Anyway there is also a very good database based/self hosted CMS which deserves IMHO some interest: MODx. Not very well known but probably the most flexible CMS when it comes to templating. You literally design your website in Photoshop, export the HTML then put wherever you want some snippets and Boom! Incredible tool. Learning curve is however longer than Drupal, Joomla or WP obviously. WP ecosystem and simplicity out of the box + universality made it the winner. Just a thought 🙂 thx again for sharing.
Fun fact: I once received a nasty email on Christmas morning from someone on my email list. They received an automated email from me that morning (they subscribed to my list a few days prior) and they didn’t realize that it was an automated email. They thought that I actually wrote and sent that email to them on Christmas morning, and they were livid. I did end up apologizing to them, and explaining that it was an automated email. But trust me, in most cases it’s best to just unsubscribe these people from your email list and get on with your day.
Make sure your site is mobile-optimized. How long someone stays on your site and what they do there (click, for instance) matters. Google reads this as engagement, and the more engagement you have, the higher you rank. Why? Because engagement indicates that they content is answering the query the user input. If your site isn’t mobile-optimized, folks won’t stay on your site long and Google will lower your ranking.
Disclaimer: the sales funnel I am about to show you is not the only type of sales funnel that you can create to sell your course, but it is one that is currently being used by many online instructors in the Thinkific community. Thinkific customer Justin Brooke, for example, uses this sales funnel to sell his online courses. And as you can see from the post he shared in Thinkific’s Facebook Group, it’s working out pretty well for him:
This was one of the most profitable funnels Clickfunnels has ever seen, and formed the basis of a supplement ecommerce business that generated >$500,000 a month in revenue. Clean and highly optimized, it combines multiple marketing strategies in a single relatively simple-looking page – a micro-commitment, a free offer, a video, money-back guarantee, call-to-action, and sense-of-urgency techniques. This mega-converting page leads to an optimized Sales page and not one but two Upsell pages, and then a Thank You page.
It also includes hosting, themes as well as apps to help you get your site up and running. Although not as advanced as WordPress blogging platform, the blogging capabilities of BigCommerce is pretty great. It is easy to use and is secure as it is protected by multiple layers of security. Managing and running an efficient and successful online shop is easier and we can say that it is a pretty great alternative to WordPress in this niche!
Joomla is one of the more popular WordPress alternatives, and it’s easy to see why. The platform gives you a great deal of control over content workflows and template layouts, which dictate the appearance of your Joomla site in a similar fashion to WordPress themes. Another popular feature of Joomla is its built-in Access Control List (ACL), which makes site administration and granting contributor access an easy process.
Video backgrounds and animations are no problems whatsoever. This website builder gets SEO right, too. Portfolio pages, in particular, turn out really good, and most importantly, without being difficult to create. They have many business-focused apps (e.g. for hotels or restaurants) that can make your life easier if you are in one of these industries.
Drupal is another alternative to WordPress which is more digital. Being preferred for digital solutions Drupal is not suitable for beginners to use. The various advantages of Drupal include creating blogs, personal websites, forums, and even social networking sites. It also has several modules and themes which have various features and help in enhancing the looks of the site. It can handle huge amounts of data and hence makes it useful for different corporate and enterprise websites. The varied kinds of modules make it user-friendly. The modules that are present in Drupal can instantly help you in handling the non-English sites by just activating them. With the perfect prototyping options, it can help you in creating complex sites in a very short span of time. Having the complexities of digitization, Drupal is ideal for being used for highly advanced websites. Learning it initially is a bit difficult but once you get the hang of it you can easily understand how extensible this is. You can use contributed modules and start a completely blank site and extend Drupal to see how your requirements fit in.
If Wix does not make to your cut, then Weebly is also an awesome WordPress alternative for you. It is a fully hosted online site builder that enables the users to easily create and build the ideal site. Much like WordPress, Weebly also has a selection of tools built-in that helps with various features. However, where it differs is that while WordPress has a huge range of third-party software and plugins, Weebly is not as competent. However, it does make up for it with the stunning and excellent design structure. The Drag and Drop Page builder makes the process as easy as a breeze.
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