Hi Donny, I think there are some drag and drop user interfaces for WordPress, but I haven't used them myself so I have no idea if they're good. But as far as I know, most WordPress users I know don't use these interfaces - maybe that's an indication that people rather bite the bullet to learn how to code or hire someone who does, rather than using these interfaces? I can't be completely sure, though. Using a hosted service really isn't terrible at all. If you are running an ecommerce store (sounds like you are since you are selling products?), platforms like Shopify is excellent. They're very scalable, and tons of tools for you to use. They have dedicated support teams so you can always reach out for dedicated help and they manage all the technical back end matters for you. Of course, if you prefer to have 100% control over everything including hosting and security, then something like WordPress will allow you to do that. Jeremy
It is called a funnel because when marketers show off the graph of what they are doing, it ends up looking like a funnel, thus the name. It could also be called a path or journey. This map shows the path customers take through a website. A funnel also lets you see if something on your site is a roadblock to purchase. If a large portion of your visitors take a particular path and none of them are converted to customers, you need to study that path. What is it about that journey that doesn’t lead them to purchase?
Website Sales Funnel Secrets to Triple Your Profits
HelpScout starts their funnel with traffic. They have their blog and resource page that helps keep you clicking around their website. They make it very easy to see and easy to interact with and keep going on your journey around the site. The next step is the homepage. Their homepage is straightforward to understand. The design is quite clean and buttons to keep you moving around the site are quite prominent. When it comes to the last step of pricing and purchase, they never show a price menu; they just take you directly to a signup page. If you love the product and you’ve come this far, that is an aggressive but effective pricing strategy.
If you find WordPress too complicated, you can stop right here. The Joomla! CMS definitely has some nifty features built right in, most importantly, management for multilingual web pages – but it’s complicated! While WordPress sometimes almost feels like a website builder for beginners, you’ll find Joomla! much more complex. Just look at the screenshots below.
If you’re knowledgeable about site building and e-commerce, you’ll find solutions on this list that give you better extension possibilities, more overall features, and the freedom to potentially do anything you want with your online store (since you’d be hosting it on your own server). That said, if you’re just getting into selling things online and want to do everything yourself, Shopify can often be a great place to start for new businesses and less technically-savvy folk!
Medium is one of the fast-growing online publishing platforms that allows any users to create stories and post them on their own personal web space. So if you are looking for a blogging alternative for WordPress, this is a pretty good option. It is easy to use, understand and also features built-in social networking feature. Although branding and promoting is not the ideal purpose at Medium, if you are simply looking to share contents then it is a great platform. Of course here, users lack the flexibility and the control over a specific content or profile.
Ghost is another popular open-source CMS, geared more towards creating stylish blogs or online publications (as opposed to complex websites). It comes with versatile features for customizing page layouts, scheduling posts, injecting analytics code, and more – all from one streamlined interface. Ghost also makes it easy to optimize and produce content on multiple distribution channels (maximizing your readership in the process).
Currently, the most inexpensive ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel creation tools, but you are restricted to developing 20 funnels, 100 pages, and 20,000 visitors. You also do not get access to Follow-Up Funnels, their built-in e-mail service provider and Backpack, which enables you to create your own affiliate program.
I use ExpressionEngine for most of the professional sites I’ve developed over the past 10+ years or so (I think Craft is based off EE, or developed by one of the EE programmers — I forget the details). Started out with that one because it’s easy to create templates and you know exactly what’s going on under the hood. WP was not an option earlier because it was an easily hackable mess. I finally took another look at WP because 1) I’d seen so many complex, well-crafted sites and 2) ExpressionEngine got too pricy for many of my non-profit organization clients. I just wish WP code wasn’t so convoluted — it’s not elegant code, but any means, and there is way too much stuff loaded that doesn’t serve any purpose. I guess I just have to get used to it.
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Since being acquired by Square in early 2018, Weebly has shifted its focus to e-commerce. Unlike Shopify, Weebly is a website builder with e-commerce capabilities. This makes it much easier to build and design a website without requiring any code. Weebly’s designer is slightly more flexible than Squarespace but definitely less than PageCloud and Wix. Weebly is much more affordable than Shopify, but doesn’t have the same number of features. So, if you’re looking for an easy way to sell a few simple product online, Weebly may be for you.
This high-converting sales funnel template attracts users to sign up for a webinar. Page layout has been highly optimized in terms of content block placement, short and punchy calls-to-action, and a clean, attractive design. Once users sign-up (either via pop-up or button), they will be redirected to a Thank You page containing a ticket, countdown, webinar calendar/schedule, info, and most importantly an opportunity to upsell. This funnel also contains the webinar Broadcast and Replay pages, as well as optimized Upsell, Order Form and Order Confirmation pages (7 pages in total). All can be customized to your business in minutes. If you have a great short video to showcase your product, this is the perfect funnel to make it convert into sales and upsells!
Head over to Amazon and search for some books about your topic. Have a quick look at the Table of Contents section of the books (to give you an idea of what topics were covered), and more importantly, read the reviews that were left by readers. Negative reviews will often reveal the topics that readers were hoping would be covered (or covered in more detail) in the book, but were not.
If you have members of your target marketing following you on social media, publish a post where you ask them to reveal any specific questions or challenges they have about your course topic. Just like with an email, you could share a link to a survey as an alternative to responding to you publicly (this might be the better option depending on the nature of your course topic).
This ‘free plus shipping’ type approach has been empirically proven in a variety Psychology of Marketing studies and has been recently popularized by researchers such as Dr. Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and author of the hugely influential book Predictably Irrational. We’ve seen this approach drive increases in sales of an upsell product 3-4-fold.
3 Sales Funnels That Earned Over $2,000,000 Revealed! PLUS What Traffic Sources Work Best