One thing to remember with marketing: results aren’t always immediate. To more effectively promote your new website, you’ll need a combination of marketing techniques, such as SEO, social media marketing, pay-per-click ads, retargeting, answering forum questions that are related to your niche, or creating content for more popular websites in your industry via guest blogging.
The web hosting provider offers solid plans with a good selection of features. The one area we're concerned about is how it presents its offers. Like many hosting providers, its published pricing is a bit misleading. You're not getting hosting for $2.96/mo unless you pay $71 for two years of service. Renewals are generally at a higher rate, although a salesperson we spoke to advised you ask for a "loyalty discount."
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Finally, get on the phone with your existing and/or past clients and customers. Tell them you are doing some research to help create additional content and resources to help them, and ask them for 10-15 minutes of their time to learn more about their specific questions and challenges. You’d be surprised how much people are willing to open up when you simply ask them to.
Too often we see jarring changes between building awareness and increasing consideration. This disunity in an ecommerce strategy can hurt your conversion rates, but by creating marketing strategies with your sales funnel in mind, you can create a seamless journey that works to propel your potential customer into not only an existing customer but a returning customer.
Why it works: the MailChimp sales funnel works because of simplicity. The lead page does not look cluttered, and it is easy to understand what the company is offering. The pricing page is also very clear, and you can choose the kind of plan that suits your business. The sign-up is short and sweet, and those who are interested in buying are not likely to abandon the process. STOP Trying to Build Marketing Funnels (And do THIS Instead)
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